Barnsley have released their home, away and third kits for the 2024/25 season.
The home kit features 21 stars, in reference to the club record unbeaten run, the white away kit has a Yorkshire rose on it and the pink third kit features the face of club mascot Toby Tyke.
The kits were created by Reds director Julie Anne Quay, in partnership with Puma, and ‘building on the collaboration’ with fashion designer Colm Dillane AKA Kid Super from last season.
A club statement said: “The design process involved further conversation with the club historian and feedback from fans, many of whom had a mixed reaction to the viral kit design from season 23/24.
“Barnsley historically is one of the oldest and most iconic clubs in the English Football League. With an FA Cup in the boardroom as well as the winning match ball, the designs this season play on celebrating the wins from the past and using those to inspire the current team to add to the tally.
"The all red home shirt features 21 stars on the chest - a nod to each unbeaten game registered during our club record 21-game run in 1934 - a challenge to break in the upcoming 24/25 season.
"The modified stars are a design continuation of last season's shirt and build on the global recognition of the Barnsley Football Club brand.
“The away shirt references the Yorkshire rose - printed large on the chest and body - and symbolises beauty, grace and passion. A nod to an earlier Club crest, Barnsley is proudly Yorkshire born and bred.
“In the continued spirit of honouring the past while forging a new path for the future, special attention was given to Toby Tyke, the club’s beloved mascot. As part of this exciting collaboration, an updated badge and bright pink colour scheme were introduced for the third kit, which also features Toby's face subtly integrated into the front panel and back of neck. Toby himself made a trip to New York City this week to star in the media campaign for the 24/25 season.”
Two photoshoots were conducted, one at Oakwell featuring players and one in New York City.
The men’s and children’s kits will retail without any advertisements on the front of the shirt but women's shirts will feature the VFILES logo - Quay’s company.
The home kit will be in store from July 24 with the others to follow in August - but larger men’s sizes and women’s fit shirts will be later.
